BEAUTY RESILIENCE & WISDOM
BEAUTY RESILIENCE & WISDOM
BEAUTY RESILIENCE & WISDOM
BEAUTY RESILIENCE & WISDOM
BEAUTY RESILIENCE & WISDOM
‘Curiosity is a great reason for growing old.’ Gerard van Lennep
‘Aging adds depth to my thoughts, my emotions and also to my skin.’ Roefke Carmiggelt
‘Over the years I’ve learned to think deeper and broader, which has led me to a new level of clarity.’ Melvin Anderson
We need to feel better about aging aging in order to age better better
We are getting older than ever. We are ageing better than ever. Why is it that so many feel uncomfortable about the prospect of old age?
The original meaning of the word OLD was simply: “having lived a long time”.
The original meaning of the word OLD was simply: “having lived a long time”. However, at present, old is a synonym for pretty much anything that people want to avoid, like sickness, pain, loneliness, deterioration, dementia or depression. No wonder most dread it.
Growing old can be challenging for sure, just like any other phase in life. But why do we so willingly believe the mostly negative stereotypes about old age?
Our expectations for our future and the way people treat us have a great influence on our wellbeing.
f you repeatedly tell yourself that you are too old to learn something new, your study skills will deteriorate. And if people around you are telling you that you are too old for a career switch, that it’s all downhill after 50 and that wrinkles are ugly, you will feel less space for personal development, acceptance and growth… with all the negative consequences that come with it.
With PR:OUD we show a different reality of what it means to be old. We focus explicitly on the power, the beauty and the charisma of people who have lived and grown for many years.
Why?
Because it helps to have inspiring examples. Once we realize that aging is not a disease that needs to be cured or a problem that needs to be solved we can concentrate on all there is to be gained. In essence aging is a natural and lifelong process that unites us all.
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We need to feel better about aging aging in order to age better better
We are getting older than ever. We are ageing better than ever. Why is it that so many feel uncomfortable about the prospect of old age?
The original meaning of the word OLD was simply: “having lived a long time”.
However, at present, old is a synonym for pretty much anything that people want to avoid, like sickness, pain, loneliness, deterioration, dementia or depression. No wonder most dread it.
Growing old can be challenging for sure, just like any other phase in life. But why do we so willingly believe the mostly negative stereotypes about old age?
Our expectations for our future and the way people treat us have a great influence on our wellbeing. If you repeatedly tell yourself that you are too old to learn something new, your study skills will deteriorate. And if people around you are telling you that you are too old for a career switch, that it’s all downhill after 50 and that wrinkles are ugly, you will feel less space for personal development, acceptance and growth… with all the negative consequences that come with it.
With PR:OUD we show a different reality of what it means to be old. We focus explicitly on the power, the beauty and the charisma of people who have lived and grown for many years. Why? Because it helps to have inspiring examples. Once we realize that aging is not a disease that needs to be cured or a problem that needs to be solved we can concentrate on all there is to be gained. In essence aging is a natural and lifelong process that unites us all.
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You need to feel better about aging in order to age better
